MASWISNU.COM – Google Adsense is one of the surefire ways to earn income from a blog or website. No wonder there are many people who flock to register for Google Adsense. But is it really that easy? As a beginner, it will definitely be very difficult because it is actually not as easy as you think, because it requires perseverance and enthusiasm to continue writing even though the lazy disease continues to haunt you.
If you have successfully built your own website, it deserves a thumbs up because you continue to be consistent with your blog. Well, the next thing you need to think about is when the blog does not produce the increase you expect even though you have diligently updated the article. You may feel bored and fed up when your income does not increase, looking for traffic and optimization here and there but the results are not comparable and even tend to decrease.
Have you ever felt that way? Yes, there are several situations that can make CPM or RPM adsense tend to decrease. What is CPM or RPM? By definition itself, CPM stands for cost permille or cost per thousand which actually refers to the income given by the advertiser or advertising party while RPM stands for revenue permille which actually refers to how much is paid to the publisher or publisher.
Because of the instability of RPM, therefore some are confused about how to increase online income google adsense or optimize RPM adsense blog? There are some good suggestions that you can follow easily and without hassle. Unlike YouTube, which can be done automatically, such as in terms of monetization, because everything is already in the dashboard, whereas on a blog, we ourselves have access, especially for websites that have their own hosting, such as WordPress.
For example, in terms of themes, web loading, our visitors, here only we ourselves can change it, not others. So to be able to improve blog performance, we must start from ourselves first. How do you do it? Well, you can get powerful tips in the description below. You can also get other practical advice regarding the blog you manage so that it can be even more optimal. Let’s pay attention to more.
How to easily increase RPM Adsense Blog
1. Location of ad placement, Size of ad unit and modification.
Ads are one of the factors that can help you to earn income from Google Adsense. Suggestions for placing ad positions in strategic places have certainly been heard very often. The good position to place ads is above the article post, in the middle of the article and at the end of the article. Well, apart from that advice, you need to make careful and thorough observations of each click ad that we have received from our blog.
How to observe it is not too difficult because we can immediately see the details of the report that has been provided in the Adsense account. By knowing the right and good ad position, it will certainly increase blog performance. In terms of size, it is also necessary to pay attention to the highest size to increase RPM and CTR. For example, one or two Ads links with a responsive format can boost the CTR value. In addition, modifying the ad display style that matches the blog template can also attract visitors so that it will look unified and harmonious.
2. Create organic and unique content
Content is king and queen in the blog world. The more unique and original the article is, the greater our chances of getting the first rank in Google search. Please note that Google really likes unique content and can beat other content in the Google search engine.
Another tip is that the clarity and number of words posted in an article also affect the popularity of a blog. So you should not post articles with too short a number of words with a minimum of 500 words or if possible more is better. Thus, the article that we have successfully created will look more optimal and have a positive value in the eyes of Google.
3. Analyze data from the performance report
What you need to do next is check the performance of Adsense and metrics including page views, number of ad clicks, page RPM. Generally, if the pageview or PV increases, the number of clicks will automatically increase. If not, then there is something wrong with the placement of ads on your blog. It could be that there are ads that have not been seen and implemented properly. However, if the PV continues to increase but clicks tend to decrease, then there may also be something wrong with your content. Most visitors as blogger markets usually rarely click on advertiser ads.
4. Take advantage of the Ad balance function on the dashboard
Ad balance is one of the features that can help you reduce the number of ads that will appear on our blogs, the method is simply by sliding the slider at the bottom as desired. When lowering the “ad fill rate” slide, Google will provide an estimate of how much revenue we will get and how much impact it will have if the ads are reduced. Ad balance itself has a function to focus more on the most profitable ad impressions, so ads with small CPC clicks will not appear on our blog. This will be more efficient.
The description above is the steps you need to take as a way to improve blog performance quickly and easily. You can try it directly and do it according to the things that have been explained above. Certainly, there will be benefits and good results if you do it according to the stages. Hopefully, this article can help in increasing the RPM of your favorite blog, so that it is in accordance with your dream of having a blog with the quality of generating rupiah that increases every month.
Don’t hesitate to share this positive thing with other bloggers who certainly have the same hopes. Efforts to have a quality blog will not be in vain, the most important thing is that you continue to produce your own writings that can be useful for others, so that success from Google Adsense is waiting for you. Hopefully useful!